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This article was published on June 14, 2021

Great news for the industry: Big events get green light in the Netherlands

Back to business as of June 30

Great news for the industry: Big events get green light in the Netherlands
Patrick de Laive
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Patrick de Laive

CPO and co-founder, TNW

Patrick de Laive is an experienced entrepreneur and daddy of Bo and Denne. He is co-founder of TNW and sporadicly invests in startups. He is Patrick de Laive is an experienced entrepreneur and daddy of Bo and Denne. He is co-founder of TNW and sporadicly invests in startups. He is a frequently asked speaker at (tech) events across the globe. Check his LinkedIn profile and @Patrick on Twitter for more information.

Boy, what a nice surprise we got from the Dutch governmentThe minister of Economic Affairs, Mona Keijzer, announced that as of June 30, ticketed events are allowed regardless of size, without face masks, nor social distancing! To ensure safety, event attendees will need to show that they are vaccinated or provide a valid covid test (taken max 40 hours before the event) at the entrance.

This is big news for the events industry, and it comes at a time we’re all longing for in-person events. With a vaccine rate that’s steeply increasing and more vaccination capacity in the next months, the Netherlands is on track to get everyone above 18 vaccinated during the summer.

It goes without saying that we’re very happy to see this development. TNW Conference, which takes place on September 30 and October 1, will have a hybrid setup. An in-person event in Amsterdam and a digital event for people who prefer to join virtually.

The in-person tech festival will have a smaller capacity compared to previous years; we have room for (only) 4500 people. We will have health measures in place of course, but being able to actually rub shoulders again and chat with people without a face mask makes the experience so much more enjoyable.

Uncertain times ask for different measures, so we’d already put a new policy in place that lets attendees get a refund  (no questions asked) for the in-person part of the ticket in case the event cannot take place.

This offer still stands, but we’re obviously stoked with the news that large-scale, in-person events are allowed again. We can’t wait to see each other again in Amsterdam!

Tickets for TNW Conference are available at Super Early Bird prices still, and during UEFA EURO 2020 we even have temporary discounts for both the in-person and the digital event based on how your country is performing.

For more info, read the (Dutch) article on NU.nl. It’s expected that more European countries will follow with a similar statement and that the industry can finally change its collective mindset: Back to Business.

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